Welcome To Forward

Your Strategic Partner in Government and Corporate Communication

Experts in shaping change and empowering progress

About Forward

Communication Consulting

Forward Consulting and Training is a leading Emirati company specializing in integrated consulting and training solutions across government communication, corporate reputation, marketing, crisis management, and social responsibility. We work with government entities as collaborators in success -not merely service providers- to develop communication systems that align with government excellence standards, support the "We the UAE 2031" vision, and achieve sustainable institutional performance grounded in trust and innovation.
Our Vision

To be the preferred partner for advancing government communication and enhancing corporate reputation in the UAE.

Our Mission

To deliver innovative consulting and training solutions based on global best practices and drive measurable results.

Our Values

• Innovation in Solutions
• Institutional Excellence
• Partnership in Success
• Professionalism in Implementation
• Integration in Performance

Years of Experience
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Beneficiaries
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Projects and Initiatives
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Customer Satisfaction
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Our Services (F.O.R.W.A.R.D.)

A comprehensive service framework structured around seven core areas that define Forward's identity:

F
Future Communication Initiatives
• Ideas, Concepts, and Plans for Initiatives
• Media and Marketing Content for Campaigns
• Digital and Field Platforms for Initiatives
• Measuring the Impact of Campaigns and Initiatives
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O
Outstanding Communication Excellence
• 360° Government Communication Strategy
• Government Communication Standard Awards
• Performance Indicators and Strategic Reports
• Organizational Structure, Policies, and Procedures
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R
Reliable Reputation Management
• Entity Reputation Management System
• Corporate Reputation Measurement and Analysis
• Reputation Establishment Strategy and Plan
• Entity Reputation Guide and Policy
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W
World-class Marketing & Identity
• Government Services Marketing Strategy
• Digital Marketing Strategy for Platforms
• Identity Commitment Assessment Methodology
• Entity Sponsorship Guide and Policy
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A
Agile Media & Crisis Strategy
• External Media Communication Strategy
• Corporate Media Message Bank
• Content Production and Publishing Guide
• Crisis Simulation Strategy and Scenarios
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R
Responsible Social Contribution
• Entity Social Responsibility Strategy
• Community Impact Assessment Methodology
• Volunteer Recruitment and Management Strategy
• Entity Volunteer Guide and Policy
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D
Development & Empowerment
• Entity-Specific Training Programs
• Specialized Professional Training Certificates
• Comprehensive and Integrated Training Diplomas
• International Memberships and Professional Associations
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Forward Consulting

Who We Serve

At Forward Consulting & Training, we proudly serve government and semi-government entities across the UAE that aspire to strengthen their communication, reputation, and institutional performance.
Our clients are leaders, decision-makers, and teams committed to achieving measurable excellence and aligning their communication strategies with the “We the UAE 2031” vision.

We don’t just provide services — we build partnerships that translate strategic goals into real, visible impact.

We serve government and semi-governmental entities seeking to enhance their communication and corporate systems, including:

  • Communications, Marketing, and Public Relations Departments
  • Reputation, Social Responsibility, and Corporate Identity Units
  • Government Excellence and Award Preparation Departments
  • Communication Leaders and Decision-Makers
  • Human Resources and Corporate Training Teams

Our Work Methodology

At Forward, we adopt a flexible and practical consultative methodology that ensures a seamless transition from analysis to implementation
  • Step 1

    Deep understanding of the institutional context

  • Step 2

    Professional assessment and precise diagnosis

  • Step 3

    Participatory solution design

  • Step 4

    Implementation and hands-on guidance

  • Step 5

    Capacity building and sustainability promotion

  • Step 6

    Evaluation and continuous improvement

Step 1


Deep understanding of the institutional context

 

Step 2

 

Professional assessment and precise diagnosis


Step 3

 

Participatory solution design


Step 4

 

Implementation and hands-on guidance


Step 5

 

Capacity building and sustainability promotion


Step 6

 

Evaluation and continuous improvement


Featured Project Our Achievements and Projects

We take pride in delivering high-quality projects and establishing partnerships with leading government entities across the UAE.

The Ideal Face Initiative
Developed an impactful communications initiative to enhance the corporate image and public perception.
The Best Integrated Communication System Award
Supported the entity in preparing and submitting the winning application.
The Integrated Strategic Plan for Communications and Marketing
Designed and implemented a comprehensive communications framework to strengthen institutional outreach and reputation.

Proud partners of visionary government entities advancing 360° communication

Get in touch

Send Us a Message and Let’s Connect Today.

United Arab Emirates 🇦🇪

+971 50 139 1130

www.forwardcnt.com

consulting@forwardcnt.com

Let’s Talk! Reach Out to Our Team

Testimonial

Client Feedback & Reviews

General Directorate Identity and Foreigners Affairs

A reliable strategic partner in developing government communication and achieving institutional excellence."

Department of Lands and Properties

A professional experience that enriched our communications team’s performance and elevated the quality of our media output.

Connecting businesses, ideas, and people for greater impact.

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Smart Solutions

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High Conversions

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Certified Expert

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Flexibility in Services

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Drive Growth with Expert Consulting
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Common Questions

Let's Connect and Elevate Your Business with Forward

Forward provides integrated consulting and training services in government communication, corporate reputation, marketing, crisis management, and social responsibility — helping entities achieve institutional excellence and measurable impact.

 

We work primarily with government and semi-government organizations across the UAE, including communication departments, reputation and CSR units, and excellence and training divisions seeking to enhance their communication systems and corporate image.

 

Forward combines global expertise with local understanding. Our solutions are fully aligned with the UAE Government Excellence Model and “We the UAE 2031” vision, ensuring practical implementation, measurable results, and sustainable institutional development.

 

Our service framework — F.O.R.W.A.R.D. — stands for Future Communication Initiatives, Outstanding Communication Excellence, Reliable Reputation Management, World-class Marketing & Identity, Agile Media & Crisis Strategy, Responsible Social Contribution, and Development & Empowerment. Each area represents a key pillar of our consulting and training solutions.

 

Yes. We design and deliver training programs tailored to each entity’s objectives, covering topics such as government communication, marketing, reputation management, and crisis communication. Programs can include professional certificates or integrated diploma pathways.

 

Absolutely. We support entities in meeting UAE communication standards, preparing award submissions, and strengthening internal systems to achieve excellence and win recognition locally and internationally.

 

Yes. Every project includes performance indicators, impact measurement tools, and strategic reports — enabling data-driven decisions and ensuring that outcomes align with institutional goals and excellence standards.

 

We develop reputation management systems and analytical tools to measure, monitor, and strengthen an entity’s image. Our approach blends quantitative research, stakeholder analysis, and strategic communication planning.

 

Our headquarters are in Dubai, United Arab Emirates, with a network of experts across several countries, allowing us to provide global insights with local precision and UAE-standard execution.

 

You can reach out through our Contact Us form, email us at consulting@forwardcnt.com, or call +971 50 139 1130. Our team will schedule an introductory consultation to discuss your entity’s goals and recommend the most suitable solutions.

Yes. Forward designs comprehensive media and crisis communication strategies — including message banks, content publishing guides, and crisis simulation scenarios — to help entities prepare for and respond effectively to critical situations while maintaining public confidence and institutional credibility.

 

Definitely. We assist government entities in obtaining memberships and partnerships with leading international professional associations and institutions. This enhances their global visibility, facilitates knowledge exchange, and aligns their communication practices with international excellence standards.

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